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How to Crush 2017 by Setting Business Goals

REBS Team    October 22, 2018



Did you know that if you set a goal and write it down, you have a much greater chance of long-term success than those who take a more casual approach in directing their efforts? Although the specific Yale study I mention in the video above has been debunked, psychology professor Dr. Gail Matthews of Dominican University conducted a study to see if the theory behind the urban legend was actually true. You can read the full results here, but Dr. Matthews confirmed that taking action is the foundation of success. So what’s the best way to go about setting your goals?

Organizing Your Business

The key drivers to organizing your business are marketing, sales, operations, finance and people. Take a long, hard look at each of those areas as they apply to your business, and set a big goal for each. Distill your main thinking down even further to identify the resources you’ll need to achieve each goal, and what you’ll need to do each quarter to make it happen.

The 5 “Fs”

Next we want to think about personal goals, because they will inform your business enterprises as well. Consider the 5 “Fs”: Faith, Family, Fun, Fitness and Finances. Just as you did with your business, set a goal for each of these five areas of your life, and map out what you need to do to achieve it.

Take Action

Planning is important, but knowing when to put down the planner and act on your goals and strategies is just as necessary. You can spend all day thinking about what you want to achieve, but that doesn’t do any good if don’t actually take steps to make your goals a reality.

Find the discipline to marry goal setting with appropriate action, and success will follow.

Take action today!




image credit: SwanOmurphy/Bigstock
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