Admit it- most of the time, we get so caught up in doing the thing that's in front of us, that we don't even consider that you could take a step back, draw a line in the sand, and say no.
We have to have standards for what we are willing to do in our business. It's not because you're not willing to show homes, or put a listing in MLS, or take pictures of a property - there are dozens of things that we do as real estate agents that don't make us a whole lot of money.
Since COVID, I've been able to see more clearly how separating myself from those tasks can benefit me. I have a standard for what my time is worth that precludes me from going back into those activities. If I'm going into an activity that's below my pay grade, I am usually doing it to tighten up a system, or improve it somehow for the next person to do it.
How much time are you spending doing administrative work? Things that you could pay someone else $15-$20/hour for? We have to be honest with ourselves and make sure that the ways we spend our time and money are really the highest and best use of our time.
Take it a step further - what are the things you're doing in your business that are holding you back? Are you in the way of your own growth? What if you could get out of your own head and begin to grow as a result of this episode of the podcast?
It begins with a mindset shift. You are in the way of your growth! 85% of Real Estate agents don't even have an administrator. If you're an agent in the middle of this, and you're reading this, can you imagine the amount of talent that's on the sidelines right now waiting to pick up 20-30 hours a week - as an administrator, marketing, listing coordination, there's all this work that you won't make all that much money on, that you can hire out and spend more of your time at your highest use.
Everybody on my team is better than me at every position that they're in on my team, save for some high-level tasks that I'm still involved in. This is a common struggle for every business everywhere, not just real estate.
My first full year in real estate, I was in the top 1% of agents in Real Estate - and it sucked. Traditional success sucks. When you get to that point in your journey, swallow your pride and begin to categorize and hire out talent that will do your low-level work better than you will - it'll make you more money in the long run, and give you more time as well.
